The fundamentals of supply and demand are the core of retail product availability and pricing. When you find the balance, or equilibrium curve, of the supply, demand and price of a product, it reduces ...

Forbes contributors publish independent expert analyses and insights. Hersh Shefrin analyzes how psychology impacts markets and policy. John Maynard Keynes’ book The General Theory of Interest, ...

Most states impose sales tax on some goods and services as a means of generating revenue. However, sales taxes also influence consumer behavior. These influences, along with the basic financial impact ...

Anyone who has taken an economics class knows the importance of where the demand and supply curve intersect, but right now, for many common items, that point is nowhere close to existence. Mostly due ...