Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.
Google’s updated search ad labeling increases transparency and may influence user behavior. Learn what’s changing and how it ...
Google will replace AdSense’s Ad Networks block with an Authorized Buyers control on Nov. 6, allowing new buyers by default ...
Google's had mixed luck with antitrust rulings lately, but it's not a great sign that Google has so many legal woes that it ...
India. Known for his sharp marketing strategies, data-driven decisions, and innovative campaign designs, Anaam has transformed how businesses in India ...
Google's AdSense program allows individuals and businesses to display relevant ads on their websites and make money.
Google's new AI mode causes consternation among publishers. Especially B&T, given our recent migration from Ask Jeeves.
Digital advertising’s dividing line between performance and awareness channels is crumbling, and AI is the wrecking ball.
The Knight Center and Google are launching a free AI course aimed at journalists, but if you're a student or a writer, you could learn a lot, too. It starts Monday.