Everyone seems to have their own definition. To purists, it refers to software for data sets that exceed the capabilities of traditional databases. For a growing number of people, it’s shorthand for ...

At its heart, data modeling is about understanding how data flows through a system. Just as a map can help us understand a city’s layout, data modeling can help us understand the complexities of a ...

AI is all about data, and the representation of the data matters strongly. But after focusing primarily on 8-bit integers and 32‑bit floating-point numbers, the industry is now looking at new formats.

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

There’s no getting around it: Intent data is complex. Intent data is complex. I’ve been a product marketer in the B2B sales and marketing technology space for more than a decade, the last five of ...

Virtually any digital action that internet users may take – from using credit cards to logging into social media sites – creates data that is stored by companies, governments or other organizations.