Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

Your company brand is the lifeblood of the business: It is a statement of your company's personality and a declaration of company values. With the right positioning strategy, branding creates an ...

Andy Boyd is the CPO at Appfire, an enterprise collaboration software company that enables teams to plan and deliver their best work. In today's fiercely competitive technology ecosystem—with evolving ...

In the age of "data is the new oil," product teams are increasingly leveraging vast amounts of data to fuel innovation. However, many product initiatives, irrespective of having enough data, fail. The ...

This article is part of our series that explores the business of artificial intelligence. Like every year, Adobe’s Max 2021 event featured product reveals and other innovations happening at the ...

One of the fundamental questions you need to answer about your product strategy is whether it’s good enough to just offer your product or service as a world-class point solution–or if it’s time to ...

SINGAPORE--(BUSINESS WIRE)--Ant International today announced the appointment of Jiang-Ming Yang as Chief Innovation Officer (CIO), effective immediately. As CIO, he will drive the synergised ...