F1-inspired simulation and smart tire sensors are changing vehicle dynamics where the FSC-certified natural rubber hits the ...

Can Pirelli’s most rugged tire stand up to our thirst for high-horsepower action when pushed to its limits in the dirt?

October 15, 2025 – As the high-performance version of Xiaomi's first model, the all-new Xiaomi SU7 Ultra is equipped with ...

ROME, Ga. — Pirelli North America has launched an associate dealer program, the Pirelli Performance Program, that the tire maker said offers independent tire dealers the opportunity to earn financial ...

Pirelli just dropped what might be its quickest mountain bike tire yet — the Scorpion XC RH (Racing Hardpack).

NEW YORK, Oct. 17, 2025 /PRNewswire/ -- Pirelli Cyber Tyre has won the title of Vehicle-to-Everything (V2X) Innovation of the ...

Chances are, you’ve heard someone say that a vehicle is only as good as its tires. Heck, our Cars team says it all the time (in articles, on Slack chat, to ourselves before bed every night, etc.).

Tires tend to be the most overlooked performance component on a car. Your next door neighbor can put all the suspension and aero kit on their car they want, but it means nothing without a proper ...

Would you like your tires to talk to you? I'm not talking about road feedback, though that is certainly a wonderful thing. I'm thinking more along the lines of state of wear, current air pressure, and ...

Kyle Hyatt (he/him/his) hails originally from the Pacific Northwest, but has long called Los Angeles home. He's had a lifelong obsession with cars and motorcycles (both old and new). Pirelli has been ...

You likely know today's Formula 1 cars are among the fastest in the sport's history. It therefore follows that developing the tires for such powerful vehicles is a difficult task. Although Italian ...

MILAN (Reuters) - China National Chemical Corporation (ChemChina) agreed on Sunday to buy tire maker Pirelli in a 7.1 billion euro ($7.7 billion) deal that will place one of the symbols of Italy's ...