Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The ongoing AI boom is transforming the online user experience (UX) at a rapid pace, and the ...

User testing can be a mixed experience for a design team. While watching real people interact with and discover the value of your product is undoubtedly fulfilling, user testing can also surface ...

Even though every app has bugs, launching an app in the beta stage runs the risk of receiving negative reviews. Once an app is in the marketplace, users want it to be perfect, no questions asked. So, ...

Every Web marketer knows that success in the online channel is a game of inches: it takes a rigorous process of campaign testing, optimizing, aggregating and retesting just to get the tiniest ...