About 40% of small businesses outsource some or all of their local search engine optimization (SEO) needs. Local SEO can help you reach nearby customers, boost sales, and improve your ROI. Searches ...

Local SEO is a powerful tool to help your ideal audience find you faster and easier by bringing you to the top of their search results. This article serves as a six-step guide to help you get started ...

When it comes to marketing a business online, several different strategies and tactics can be used. However, one of the most important is search engine optimization (SEO)—and, within that, national ...

Sponsoring events, working with local businesses and joining neighborhood projects give you both credibility and stronger hyperlocal SEO signals.

A study of 8.7M Google results finds review engagement correlates strongest with Local Pack visibility, with tactics varying by industry. A Yext study finds common SEO advice doesn't work for every ...

The local SEO playbook that worked for years no longer delivers. Even businesses with strong rankings and steady traffic are disappearing from a critical slice of search results. Here’s what happened ...

Need a business idea with recurring revenue, good margins, and you can hire other people to do the work? Bonus — you could help local businesses get more customers while building a six-figure ...

Amy Toman and I met at a beach in New Jersey on a stormy rainy day, because we wanted to be weather reporters. Amy is a local SEO specialist at Digital Law Marketing and is also a Google Product ...

The key to local SEO data is in its name – it’s local. Without it, a campaign may not receive crucial insights to adjust its central strategy. If you’re targeting Manhattan, N.Y., but 80% of your ...