We’ve all heard about the importance of “branding” one’s business. It’s important to present a strong, cohesive image to customers, and a logo can help you do that. Now, you don’t need to be a design ...

A business logo can make or break your business. It is the first impression your company projects to its customers, so it needs to be as positive and targeted as possible. The logo needs to represent ...

Give your brand a bold, vintage edge with this DIY tutorial on rusting your logo onto an old saw blade! Whether you're a maker, metal artist, or just love rustic décor, this project blends creativity ...

Forbes contributors publish independent expert analyses and insights. I write about green businesses and how to help startups succeed. This article is more than 7 years old. I recently gave a ...

Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a visual ...

A logo is more than just a fancy icon to put on merchandise. It is an expression of the company's brand promise and must be recognizable enough to set it apart from other businesses. In many cases, ...

Sequoia Capital put out a market map for generative AI and I'm exhausted knowing that by this time next year I will know entirely too much about many of these companies I've never heard of, that at ...