Effective business communication requires planning and coordination. To get the intended message to internal and external audiences, you need to understand the objectives of business communication ...

Nonprofit mergers can be messy. Staff members often object to uniting fully with another group; board members may be reluctant, too. Even outside supporters might protest a merger, especially when ...

Any journalist working on assignment should put in place a solid communications plan. But for freelancers “going it alone,” it’s a potential life-saver. Most news organizations will have a ...

An integrated marketing communication plan uses the same thematic message in different types of promotions. The idea behind the message remains consistent whether consumers see a magazine ad or the ...

Lis Anderson is founder and director at PR consultancy AMBITIOUS. An experienced agency MD with 25 years in the communications industry. Stakeholder engagement is integral to the success and growth of ...

With remote work and the peak season coming in, creating an internal communication plan has become a massive priority for upper management to facilitate great teamwork. How can companies create ...

As the real-life impact of the CrowdStrike and Microsoft outage continues to unfold, one thing is clear: building crisis communication strategies is an essential part of leadership. It’s a step that ...

Having worked alongside leadership teams through hundreds of incidents, I’ve seen the same flaws resurface time and again.

Disaster can strike at any moment. Having a communications plan in place could help you reunite with loved ones quickly. And having access to an emergency kit could mean the difference between life or ...

Hurricanes Harvey and Irma offered manifestations of what can happen in the absence of a sound emergency preparedness plan: In Texas during and after Harvey, the staff of one healthcare facility fled ...