You can now improve upper-funnel results by letting Google Ads optimize for conversions driven by ad views, not just clicks.
Google’s Performance Max (PMax) campaigns now support vertical 9:16 image ads, bringing the popular mobile-friendly format to ...
London, England / / September 17, 2025 / DigitalBiz Limited The digital marketing world has reached a tipping point. While ...
Australian fashion retailer, Above The Clouds, has selected Digital Spotlight to manage its comprehensive search marketing ...
Britain's antitrust watchdog on Friday labeled Google a "strategic" player in the online search advertising market, paving ...
Google’s updated search ad labeling increases transparency and may influence user behavior. Learn what’s changing and how it ...
When I last wrote about Google AI Mode, my focus was on the big differentiators: conversational prompts, memory-driven personalization, and the crucial pivot from keywords to context. As we see with ...
The regulator has given it "strategic market status", opening the door to what it calls "proportionate interventions." ...
Adogy is a digital marketing agency specializing in SEO, digital PR, and Generative Engine Optimization (GEO) to help brands ...
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